THE FILM
A SYMBOL
Wherever you see Blip, a donation is made to Hospitals United to help sick kids get home sooner. Every sale of Coles ‘Mum’s’ range helps them get home to family. Arnott’s lunch packs helps them return to school And Swisse kids’ vitamin range helps sick kids to mend at home. And that’s to name just a few.
MERCHANDISE
Our character also opened up merchandising revenue streams for Hospitals United. Plush toys were designed with a care label that encouraged parents to ‘wash me first, so I smell like home’. 23,000 keyrings were sold to help get sick kids home. And 17,000 scrubs were sold across 800 stores nationally, to help fund treatments kids in hospital so desperately need.
